Answers To FAQs About Marketing Strategies, Ideas & Tips

So, who is ProfitKoach?

ProfitKoach was founded by Brian Bijdeveldt  to meet a need in the market place for affordable and practical Business Coaching and Consulting for solo-preneurs and small businesses in the services sector.

 Unlike many firms, ProfitKoach provides both short-term assistance and long-term coaching through its flexible, non-lock in and guaranteed programs. The focus is on educating and supporting business owners to implement proven and effective marketing strategies and programs.

Do you want to enjoy your business and be able to work on it rather than just in it?

Do you want clarity and focus in your business decisions?

What Is Business Coaching?

Think of it as a process that has three main components:

  • Taking you out of the day-to-day of running your business and making you think about your objectives and how to get there. This aspect shouldn’t be underestimated – most business owners are too busy running their business to spend time working on it.
  • Using a structured and methodical approach to analyse your business, (and you) guide and assist you through a process that delivers your goals and addresses the things holding you back.
  • Having a third party (your coach) look at your business, your goals and your ideas unburdened by what you know already (or what you think you know but perhaps are just assuming). You’d be amazed how much you take for granted because it was true last time you looked.

How do you know you can help me?

Before we submit any proposal we have an extensive range of analysis questions, and business diagnostic tools to establish your company’s current position and give us insight into what, if anything, we can do to help.

It’s where we start with every business owner. Your investment includes a one hour meeting with your Coach. During this meeting your Coach will learn as much as possible about your business, your goals, your challenges, your sales, your marketing, and finances.

Our proposal (should there be one) will outline all the issues, summarise your needs and detail exactly how and where we can help you improve profits sales and cash.

How long does a coaching engagement take?

This varies depending on the issues you want to address. If you want to develop a simple business plan and deliver a boost to your business this may take only 6 – 8 weeks. Depending on your goals and the complexity of the business challenges that need to be overcome, it may require 3-6 months. This is not a silver bullet or quick fix; it takes time to turn around aspects of how you do things.

The average coaching program for a business (the size of the business and number of employees has a bearing) that wants to go to the next level can last from 12 weeks to twelve months.

It may take the form of weekly or fortnightly sessions that focus on defining your goals, planning and developing marketing strategies. Analysis of your finances and improving staff productivity would be addressed.

Will it work in my business?

We bring to the table hundreds of different strategies to:

•    Increase leads
•    Increase the average dollar per sale
•    Increase the frequency the customer buys from you
•    Retain your existing customers and convert lapsed customers back into regular customers

Combined with your business expertise and an agreed plan deining the activities required, this is a powerful formula for you to succeed in achieving your goals.

Coaching has proven to be an effective way for business owners to leverage knowledge and shorten the time it takes to experience real bottom line improvements.

Profitkoach has helped many entrepreneurs succeed in achieving their goals.

*Case-Studies

How do I fit all this in?

You will need to invest 1-3 hours per week to work on your business.

Initially you will be challenged in adjusting to a different way of working. Your focus will change from tactical day to day activities to a more strategic perspective. Part of your learning will be in the area of Time Management and how to prioritize and leverage your efforts.

It may be a little challenging at first , but gradually you will discover that focusing on priorities and improving your productivity will release many hours back to you. Remember, if you want something you have never had, you will have to do something you have never done before.

How much does it cost?

Each engagement is customized to the needs and budget of the business owner. Your investment will depend on the scope of our undertaking together. We provide programs to grow your business starting at $495 to $795 for a six week course. We created these offerings for independent professionals and micro businesses (turnover $50,000 to $150,000).

Larger businesses may require a more intense one on one approach – at a higher investment level. Remember we offer an unconditional Happiness Guarantee. If you are not happy with the value you have received for you investment in the first month, your money will be refunded.

This is an investment in your business education. You will be empowered with the   entrepreneurial skills necessary to succeed in your business or any other future business ventures for that matter!  You get to keep this knowledge…

Are there any Guarantees?

Our intention is to never become an extra cost to our clients, therefore we reduce the risk to you by offering an unconditional Happiness Guarantee. This guarantee states:

“If after one month you are not satisfied with the value delivered by Profitkoach services your investment will be refunded.”

Of course, you must participate fully and fairly in the program to ensure the success you desire is achieved…

How quickly can I expect results?

Ok, we know you are eager to improve your business. Sometimes we can make some immediate changes that produce instant improvement to the bottom line. There are always opportunities or “low hanging fruit” to be found in most businesses. These situations tend to be in the sales and marketing areas of your business.

Results in the bottom line take from a few weeks to a few months to materialize.

If the changes need to be made to administrative systems or production procedures the results may take longer. Our stated intention is that when you hire us as coaches we need to be able to increase your profits beyond the cost of our fees. We never want to be an additional burden to your business.
We want to be a working asset.

What areas will you coach me in?

We will work with you in three key areas. To grow your business you need to learn how to market your products and services. 80% of your business success boils down to how well you market. With that in mind the key areas are:Sales – Obviously, the backbone for creating a profitable business, and one of the areas we’ll help you get spectacular results in.

Marketing & Advertising – If you want to make a sale, you’ve first got to find a prospect.
Your coach will teach you amazingly simple, yet powerful, streetwise marketing techniques and approaches that will drive profits.

Customer Service – How to deliver your product or service consistently, making it easy for your customers to buy, leaving them feeling delighted with your service. Once you win a customer you have to retain them.
Ways to motivate your current customers to give you referrals and to ensure their repeat business.

These are just some of the many strategies we will teach you.

So, where to from here?

Well, firstly… contact Brian Bijdeveldt via email on – brian@profitkoach.com.au, or ring direct on 0403 754 944 and arrange for a free strategy session.

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